June 22, 2020 | Academy of Entrepreneurs


Resources for Securing New Clients During the COVID-19 Slowdown

When you’re self-employed, you know that you need to reach out to potential new clients on a regular basis if you want to grow your business. However, with the COVID-19 pandemic slowing sales across many business sectors, you may have noticed that your schedule isn’t quite as busy as it used to be. Wondering how you can stay focused and start new relationships with clients in your industry during this economic slowdown? We’ve collected resources for freelancers to help you market yourself to fresh clients and adjust your offerings for our current conditions.

Designing a Home Office

First, you need to make sure you have a great workspace at home.

Personal Training

You may not be able to hit the gym with your clients at the moment, but you can still train together online.

Therapy and Counseling

Even if your therapy office is closed, there are plenty of people who want to discuss their complicated feelings about recent societal changes.

Photographers

In some locations, photographing people may be too risky right now, but capturing empty public spaces opens up a world of creative possibilities.

Tutoring

With classrooms closed and students at home, your digital services could be in high demand.

To lock down new clients during the COVID-19 pandemic, you may need to polish up your usual outreach strategy and employ some new marketing techniques. But if you’re willing to go out of your comfort zone, develop new offerings that are relevant to your clients’ changing needs, and take risks in your business, you’ll be able to ramp up your income and expand your client base.

Photo via Unsplash

Written by Derek

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